Blog - updated weekly
Stories, experiments, and post-mortems from a team that watches 10,000 games launch every night.
Showing 13 of 13 articles
News
Starting June 11, the betting industry enters its most demanding and profitable period of the year: a 39-day operational marathon that serves as the ultimate test of sportsbook infrastructure. While…
News
While the World Cup is traditionally viewed through the lens of sportsbook growth and explosive betting volumes, it represents a far more significant opportunity: the ultimate driver for online casino…
Guides & Tools
For over a decade, the iGaming industry operated on a business model fueled by aggressive affiliate acquisition and third-party cookie tracking. This paradigm, characterized by a massive informational asymmetry in favor of…
AI Automation
Ask any iGaming executive whether AI is important, and you’ll hear the same confident answer: “Of course AI is the future.” But ask those same executives a second question “How…
AI Automation
In every iGaming company today the same phenomenon is unfolding. Teams across the organization are pitching AI ideas. Customer support wants AI-driven case resolution. CRM teams want autonomous retention engines.…
AI Automation
Eleven months. That’s how long one iGaming operator spent planning what they believed would be a breakthrough AI initiative. The result was an automation engine designed to streamline player lifecycle…
Guides & Tools
The world of esports has grown with tremendous velocity from local tournaments to an international billion-dollar market. As it grew, so has esports betting emerged as one of the fastest-growing…
Guides & Tools
The massive amount of data, the high volume of games produced, the dynamic nature of the industry, and increasing player expectations have led over 75% of iGaming companies to acknowledge…
Technology
Leveraging AI across all areas of game development, including testing, is no longer just an innovation; it’s quickly becoming a necessity for teams looking to stay competitive. AI brings fresh…
Guides & Tools
In iGaming, there are two main business levers that bring players to your platform and keep them coming back. Of course, to make this work, you need to take care…
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